RADAR provides the standard measurement currency for selling and buying network radio.
Arbitron Releases RADAR March 2012 CUME Audience Estimates For Network Radio3.21.12
Arbitron Releases RADAR March 2012 Radio Network Ratings Network Radio Reaches Over 185 Million Persons 12 and Older On a Weekly Basis3.19.12
RADAR 112 Description of Methodology (PDF; Password Protected*)3.19.12
RADAR 112 Reference Guide (PDF; Password Protected*)3.19.12
Radio’s Audience Remains Steady Over the Past Year 241.2 million persons aged 12 and older tune to radio each week3.13.12
*Contact your Arbitron representative for password help.